Tune in to Episode #86: Apple Podcasts | Spotify | Stitcher
“We assume that celebrities are just stupid. They’re not. They’re probably some of the most brilliant business people that you’ll ever run into.And they’re not afraid to do the work. Obviously not every one of them is the same, but you will find celebrities that will go to bat for you if you start a business. And that is a very, very special thing.“
– Dhruv Patel of Celebrity Packaged Goods
Making the Brand is the perfect fusion of your favorite marketing and pop culture podcast. Listen to the episode below:
Apple Podcasts | Spotify | Stitcher
In this episode, we discuss topics like:
- Dhruv’s passion for celebrity branding and what inspired him to create Celebrity Packaged Goods
- The differences between marketing a celebrity brand versus a non-celebrity brand
- Trends and insights in the celebrity branding space
- Industries that work well with celebrity branding and potential drawbacks
- How celebrities use social media to promote their brands
- What makes a celebrity brand feel authentic
- Notable and successful celebrity brands in the industry right now
Links from this episode
@celebritypackagedgoods on Instagram
@foundedbycelebs on Twitter
Sponsored by UF College of Journalism Online
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Here’s why Making the Brand is everyone’s favorite marketing podcast:
“Brianne is honestly goals when it comes to podcasting. Not only is she able to come up with consistently entertaining and unique topics, but she approaches it through a fresh perspective and is clearly extremely knowledgeable and well researched! Thank you for always cranking out entertaining content Brianne!
Prefer to watch this interview on YouTube instead? Check out this episode on my YouTube channel!
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