What do brands and boy bands have in common?
Both have the potential to build a loyal following of superfans who will spread the love.
Whether you’re a small business owner, big corporation, or someone trying to take your passion to the next level, I’ll teach you how to convert cold leads into passionate brand ambassadors who will grow your business and remain loyal for life.
The best part? I package my guidance in fun pop culture references, so you’ll never get bored learning about marketing!
If you want your audience to fall in love with you, you have to share content that they love!
In my online course, Crush Your Content Calendar, I’ll teach you how to create branded graphics and define a series of content ideas so you can consistently publish content that’s da bomb!
knowledge bombs on the blog
From Taylor Swift’s adoring “Swifties,” to Lady Gaga’s feisty “Little Monsters,” Justin Bieber’s dedicated “Beliebers,” and Beyonce’s fierce “Beyhive,” there are lots of passionate fan bases out there. My favorite has to be J.Lo’s sassy J.Lovers, or the new crowd of...
The world is grieving over the loss of an icon… the legendary Kobe Bryant. And even more devastating is the death of his 13-year-old daughter Gianna, and the other passengers on board that flight. I was listening to an interview on ESPN with Bob Costas, a sportscaster...
If you didn’t make up dances with your friends, did you even have a childhood? I have vivid memories of hosting sleepovers with my friends where we’d either choreograph our own dances to whatever was on the radio, or copy moves from the music videos we saw on...
LISTEN TO THE
MAKING THE BRAND
I bet you didn’t know you could learn about marketing just by hearing about the latest in music, movies, celebrity gossip, and more. Each week on the Making the Brand podcast, I break down a big marketing lesson derived from our favorite moments in pop culture.
I’m a fangirl at heart, but my childhood fascination with magazines, music, and media is what inspired my career in marketing and brand development.
CALL ME, BEEP ME
IF YOU WANNA REACH ME
Whether you want to gush over the latest Backstreet Boys album, collaborate on a podcast, discuss a speaking engagement, or work together to make your brand shine, I can’t wait to hear from you!