After one of his scarves tore off during a performance, Steven Tyler chose to tie it to his microphone stand for good luck. He now adorns all of his mic stands with ornate scarves as one of his trademarks.
According to an article by John Kehe, Michael Jackson was on a tour of a Hollywood production facility when he saw a film editor wearing a single white glove. (It was a common practice for film editors in the 1980s to keep of box of gloves on-hand.) The King of Pop asked the editor if he could spare one.
The glove made its television debut in 1983 during a performance of “Billy Jean”. MJ later bedazzled it in sequins, and it immediately became an iconic piece of pop culture history. You can find one of his gloves on display at the GRAMMY Museum in Los Angeles.
Late Apple co-founder Steve Jobs once said he owned over 100 of black mock turtlenecks. Designed by Issey Miyake, they reportedly cost $275 each. He’d typically pair them with jeans and sneakers. Fellow billionaire and tech mogul, Mark Zuckerberg, is also known for his casual looks.
Her incredible voice isn’t the only thing that makes Billie Eilish stand out from other artists. She has her own style, from her green roots, to her baggy designer jumpsuits, all the way to her fingertips. Billie marches to the beat of her own drum, and we love her for it!
I never thought that embroidered cowboy shirts were a good look, but Shark Tank guest star and billionaire venture capitalist, Chris Sacca, makes them work for his personal brand! He says the consistency in his wardrobe has given him the time to focus on more meaningful projects rather than wasting time deciding what to wear.
It’s safe to say that Chance the Rapper has one of his 3 hats in every color! According to an article in Entertainment Weekly, the number initially represented Chance’s third mixtape, Coloring Book. Now, he says the 3 has taken on other meanings pertaining to his family life.
You can’t think of KISS without envisioning their unmistakable face makeup. For nearly 10 years, there were no photos of them without makeup. This strategic decision gave them the opportunity to create intrigue amongst the media and their fans.
Camila Cabello began her career competing on X Factor as a member of girl group, Fifth Harmony. With four other singers beside her at all times, it’s no wonder she wanted to stand out. In every performance, Camila wore a bow that quickly made her recognizable.
Since reaching superstar status as a solo artist, Camila has abandoned this accessory, but I can’t help but think it played a role in her fame.
How to Apply a Signature Look to Your Brand Aesthetic
If you’re a realtor, maybe you are known for wearing red heels.
If you’re a photographer, maybe you use a bedazzled camera (inspired by MJ!).
If you are hair stylist, maybe you always cut hair with bright pink scissors.
If you are a baker, maybe you only wear a denim apron covered in personalized patches.
If you are a food blogger, maybe you always photograph your food on a gold plate.